Use B2B Tech Marketing to Shorten Your Sales Cycle
The best tools for B2B tech companies to build resilience are strategic digital marketing and technical communication. By Kirsten Campbell, B2B Tech PR Strategist.
How Many PR Agencies Do You Need to Reach Global Markets?Â
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The best tools for B2B tech companies to build resilience are strategic digital marketing and technical communication. By Kirsten Campbell, B2B Tech PR Strategist.
Tech companies that maintain and reallocate their B2B marketing spend to suit the economic context do best. By Kirsten Campbell, B2B Tech PR Strategist.
Here are three reasons your B2B technology company should maintain marketing momentum during a sales slump. By Kirsten Campbell, B2B Tech PR Strategist
While generative AI promises to streamline marketing and communications efforts, it won’t replace marketing teams anytime soon. Learn why. By Kirsten Campbell, B2B Tech PR Strategist
An effective buyer persona offers real world insight into someone’s priorities, and how they think and weigh their options. Find out how a B2B tech marketing agency can build buyer personas that bring tangible ROI. By Kirsten Campbell, B2B Tech PR Specialist