Many B2B tech brands risk falling into the AI Shortcut Trap, trading technical authority for automated noise. Discover why human relationships and engineering-led narratives are the only ways to secure the earned media necessary to gain visibility in AI search.
Janice Hughes
Insight from our teamTech Marketing & PR Objectives: Rethink Your Strategic Plan
It’s time to rethink B2B tech marketing and PR objectives. Here’s how. By Janice Hughes, B2B Tech Marketing and Technology PR Leader
How Many PR Agencies Do You Need to Reach Global Markets?
Tech companies are challenged to keep multiple agencies up to date and get them to work together. By Janice Hughes, B2B Tech Marketing and Technology PR Leader.
How To Get Quality Media Coverage for B2B Tech
Developments in industrial automation, AI, and embedded systems have big impacts. Get more coverage in B2B tech media. By Janice Hughes, Founder & CEO
Integrated B2B Tech Marketing Strategy Drives Connections
Connect your technology marketing plan across multiple platforms to deliver superior results and ROI. Our B2B tech clients benefit from integrated marketing plans set priorities and focus on what matters year-round. By Janice Hughes, Founder & CEO
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HCI has marketing professionals in North America and Europe.
HCI has marketing professionals in North America and Europe.